Examining Patient Acceptance of Emerging Healthcare Technologies: The Mediating Role of Trust and Perceived Value
DOI registered with Crossref
https://doi.org/10.37547/ijmsphr/Volume07Issue09-04
Keywords
Health literacy
technology trust
perceived value
Abstract
The fast digital revolution in healthcare brought new technologies such as artificial intelligence (AI), telemedicine, mobile health applications, wearables, and remote monitoring devices that can potentially enhance the quality of healthcare delivery through higher efficiency and personalization of services. However, their success will be contingent upon patient acceptance, which will be influenced by psychological and technological factors. This research takes a look at how eHealth literacy, trust, and perceived value affect attitudes towards healthcare technologies that are based on artificial intelligence. It sees the use of trust and perceived value as mediators in this relationship. The number of participants in the quantitative cross-sectional study was 300 and statistical analyses conducted included ANOVA, regression and correlation. The most significant determinant of a positive attitude toward the use of artificial intelligence (AI) healthcare technologies is eHealth literacy, with trust and perceived value acting as important intermediaries. It demonstrates that trust, perceived value, and usability are the three defining characteristics of AI technology acceptance. These findings have important implications for the philosophy and practice of technology acceptance research as well as for patients' attitudes toward digital healthcare aids.
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